7 key metrics to look for in S-1 filings

Revenue, $M
Revenue Growth
Gross Margin
Sales Efficiency
Net Income Margin
Cash Flow from Operations Margin
Net Dollar Retention
Average Customer Value, $k
Customer Count


This is one of the many passages I read in books and articles on a daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.

I occasionally add a personal note to them.

The whole collection is available here.